What IFBC Taught Me About Myself

With less than 3 weeks till IFBC 2014, I am getting excited. It seems so long ago I bought my ticket. I mean, I bought my ticket the evening after IFBC 2013 ended in Seattle . That was how bad I wanted to come back! As soon as I got home, I was online, buying a ticket.


IFBC was the first blogger conference that I felt as if I fit into. No pretentious feelings. No feeling like there was a cool kids section – that I was never going to be invited into. Nearly everyone there was there for the same reasons:

  • Food
  • Writing
  • Food
  • Sharing
  • Food


I met so many other bloggers & writers, made friends and talked so much I needed days after to even let a tiny bit of it sink in.


I came away charged, ready to go and full of ideas. It was why I was able to finish and publish 3 of my cookbooks in one quarter. I met companies, PR folks and so many more, many of which led to other things. It was a big love fest for food bloggers, and I saw why so many attendees keep coming back.


But it also showed me who I do not want to be. I ran into an old friend last year, who was also attending, who I had a falling out a few years before. She and I had gone our separate ways, just that life had changed more than anything. While talking with her, I realized my personality changed. I became more toxic, snarky and almost mean-spirited. I didn’t like that. Not at all. That maybe was me years ago, but not who I aspired to be in my current life. I took it as a sign, and a lesson learned. There was a reason we no longer ran in the same circles, I didn’t want to be that person anymore. I had grown and found more of who I wanted to be. And these other bloggers? Many of them had the same attitude and personality of what I wanted to mirror in my life. They inspired me – and I left the conference feeling in many ways that was the best part of the conference.

And that is who I hope to be this year – and even more!

7 thoughts on “What IFBC Taught Me About Myself

  1. That is a great reflection Sarah. I’m excited to attend my first conference in a few weeks too.

    My circle of friends has changed over the years as well. The friends I have now are so easy to be around. We connect on a deeper level and bring out the best in each other. When I was growing up I always heard, “show me your friends and I’ll show you your future” and I really took that to heart.

    I hope my first conference experiences is as good as last years IFBC was for you. I’ve already connect to a lot of the attendees so I’m expecting good things.

  2. This is wonderful Sarah, insightful, genuine and honest – just like you!! It was such a pleasure meeting you last year, definitely one of the highlights. I’ll have to live vicariously through you this year, but will be back with bells on next fall!

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